Nationwide Pricing Transformation

Challenge

With over 4,000 stores across Turkey, Tarım Kredi Kooperatif Market faced growing challenges in maintaining pricing accuracy and consistency across its network. Manual label changes slowed down operations and increased human error, impacting store efficiency and customer trust.

Solution

Atrium delivered a customized ESL rollout tailored to the cooperative’s unique retail model. Centralized management now enables instant price updates, synchronized promotions, and seamless integration with their existing systems — all deployed at scale across thousands of locations.

Impact

Unified pricing nationwide, faster promotions, and a significant reduction in labor time spent on manual updates. The digital transformation empowered Tarım Kredi to modernize operations and strengthen price credibility with customers.