Fresh Pricing & Provenance in Real Time
Challenge
In fresh produce, prices move constantly and shoppers want deeper information (origin, nutrition, preservation). Paper couldn’t keep up.
Solution
Atrium delivered a tailored ESL setup for fresh: instant price updates tied to actual sell price, plus rich info (origin, traceability, nutrition, handling) on the label.
Impact
Fewer disputes, faster decisions, stronger trust—especially on time-limited and member promotions.







































